NORMA .243 100gr SP


SKU: 20160032 Category:
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When hunting season starts, you want to be able to count on your ammunition. Norma’s line of ammunition contains loads of the highest quality brass that meets and exceeds the standard set forth by reloaders. Norma’s proven soft-point bullet, matched with our premium brass case allows for confidence in shot to shot performance. Norma Whitetail is designed to deliver the shot to shot performance you need to ensure your next hunt is always successful.

Soft Point™

Norma’s Soft Point is a popular classic among deer hunters all over the world. It features a flat-based bullet which offers consistent accuracy every time. The exposed lead tip, coupled with an expanding quick lead core results in fast knock down effect and deep penetrative performance, delivering all its energy in the vital organs.

Precision loadings

This Norma is loaded in Åmotfors, Sweden with the same consistency and care as all Norma Ammunition.

Norma Brass Cases – unmatched reloadability

NORMA Brass has become the household name among reloaders all over the world. A perfect blend of high quality copper and zinc, together with a long heritage of in-house developed manufacturing techniques, NORMA brass offers reloadability and consistency far beyond any competitors on the market.


  • Soft point nose for rapid expansion
  • Flat base provides consistent accuracy
  • Thin Jacket for expansion at high and low velocities


  • Caliber: .243 Win
  • Weight: 100 gr
  • Bullet Type: Soft Point
  • Muzzle Velocity: 2789 fps
  • Muzzle Energy: 2590 ft. lbs.
  • Case: Brass
  • Reloadable: Yes
  • Quantity: 20 Rounds

part no: 20160032
Sep 23

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